Expertise

Methods
Communication research, image or advertising research, media research, product tests, customer satisfaction research, U&A studies, conjoint tests, POS and exhibition research, competitive intelligence, segmentations and desktop research.

Industries
FMCG (non durable goods), trade and commerce, banks, insurance firms, telecommunications, publishing houses, media, research agencies, trade fair organizers.

Schreiben von Headlines Summeries oder Fachartikeln Charts und Infografiken erstellen Datenchecks und Analysen Fragebogenerstellung Anbieter finden Problemanalyse, Studiendesign festlegen, Briefingerstellung, Angebote einholen, interne oder internationale Koordination von Projekten

Publications
Many professional articles about the research industry published in Research & Results, the magazine for marketing research. Ghostwriting of professional articles published in Research & Results, planung&analyse, marktforschung.de, Markenartikel, bank und markt, w&v.

Expertise
Degree in economics with a main focus on market and opinion research. Intensive industry experience thanks to the longstanding cooperation with Research & Results. Owner of the domain www.mr-directory.com, Europes biggest supplier platform for market research services.